Rakuten, eBay team up to test US market for used Japanese fashion goods [Yahoo! Finance]
RAKUTEN GROUP INC S/ADR (RKUNY)
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Source: Yahoo! Finance
The tie-up, which started on May 8 with just seven vendors on Rakuten's second-hand goods unit Rakuma, aims to capitalise on the currency effect and also a move toward bargain hunting as cost-of-living pressures around the world crimp spending. eBay lists Rakuma's selected goods through its site and handles shipping and customer service in the U.S. in exchange for commissions on sales. The trial is starting with used fashion and accessories, which have cachet overseas due to Japanese users' reputation for treating their luxury goods gently, said Rakuma general manager Kenichiro Hasegawa. "Because of the use of cases and covers and such, these second-hand goods are in quite good shape," Hasegawa said. "To say something is 'used in Japan' gives some immediate value." The tie-up comes amid an investment and tourism boom in Japan, partly fuelled by the yen's slide that has made the country's goods relatively cheap. Second-hand stores, notably in Tokyo's electronics district of Ak
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