Subaru debuts Trailseeker, an all-electric SUV coming for Rivian's outdoorsy EV customer base [TechCrunch]
Rivian Automotive, Inc. (RIVN)
Company Research
Source: TechCrunch
Subaru of America revealed the 2026 Trailseeker SUV on Wednesday at the New York International Auto Show. The EV, the second in the Japanese automaker's portfolio, looks familiar in a hey-that-looks-like-a-Subaru sort of way. It's reminiscent of the gas-powered Subaru Ascent, but is physically smaller. Others might see a little Outback in Trailseeker. It's bigger than the Solterra, the all-electric subcompact crossover borne out of a joint project with Toyota and that entered the U.S. market in 2022. Either way, the Trailseeker aims to give customers another EV option — and one that lands squarely in the outdoorsy lifestyle arena — than the Subaru Solterra. That could put the Trailseeker up against the upcoming Rivian R2, which is expected to go into production in 2026. Although Rivian, which will produce the R2 in the U.S., may have a distinct advantage over Subaru in these tariff-laden times. The Trailseeker will be assembled in Japan. Image Credits: Rebecca Bellan The Trai
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News
- Former Patagonia CEO Rose Marcario resigns from Rivian's board [TechCrunch]TechCrunch
- Former Patagonia CEO Rose Marcario resigns from Rivian's board [Yahoo! Finance]Yahoo! Finance
- Trump Media stock keeps surging, Rivian gets price target lift [Yahoo! Finance]Yahoo! Finance
- Why Rivian Automotive Stock Keeps Going Up [Yahoo! Finance]Yahoo! Finance
- Wall Street Roundup: Micron Earnings, EV Check-In [Seeking Alpha]Seeking Alpha
RIVN
Earnings
- 11/4/25 - Miss
RIVN
Sec Filings
- 12/19/25 - Form 8-K
- 12/18/25 - Form 144/A
- 12/17/25 - Form 4
- RIVN's page on the SEC website