The AI Boom Has an Unlikely Early Winner: Wonky Consultants [The New York Times]
RECKITT BENCKISR GP S/ADR (RBGLY)
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Source: The New York Times
After ChatGPT came out in 2022, the marketing team at Reckitt Benckiser, which makes Lysol and Mucinex, was convinced that new artificial intelligence technology could help its business. But the team was uncertain about how, so it turned to Boston Consulting Group for help.Reckitt’s request was one of hundreds that Boston Consulting Group received last year. It now earns a fifth of its revenue — from zero just two years ago — through work related to artificial intelligence.“There’s a genuine thirst to figure out what are the implications for their businesses,” said Vladimir Lukic, Boston Consulting Group’s managing director for technology.next big boom in techWhile the tech industry is casting about forways to make moneyIBM, which has160,000 consultantswatsonxAccentureWe are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit andlog intosubscribeAlready
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News
- Consulting Firms Are the Early Winners of the AI Boom [The New York Times]The New York Times
- The A.I. Boom Has an Unlikely Early Winner: Wonky Consultants [The New York Times]The New York Times
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