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Stock impact report

TCL and PubMatic Join Forces to Drive Demand and Efficiency in Streaming Live Sports Advertising

PubMatic, Inc. - Class A (PUBM) 
Company Research Source: GlobeNewswire
NO-HEADQUARTERS/REDWOOD CITY, Calif., Jan. 22, 2025 (GLOBE NEWSWIRE) -- TCL, a leading global television brand and PubMatic (Nasdaq: PUBM), an independent technology company delivering digital advertising’s supply chain of the future, today announced a new partnership designed to enhance programmatic advertising for live sports. This new partnership will connect TCL’s premium programmatic streaming inventory, including NFL Channel and CBS Sports, with PubMatic’s integrated platform to drive demand and efficiency. TCL will tap into PubMatic’s advanced technology platform to maximize the value of its premium inventory and robust audiences. “TCL provides access to a highly engaged audience of sports enthusiasts,” Jeremy Straight, VP, Global GM of TCL Ads. “This partnership with PubMatic allows advertisers to leverage our premium inventory, including our ad-supported TCL tv+ app that brings the NFL Channel, CBS Sports, Fox Sports, NBC Sports, FIFA and Golf Pass to over 24 million viewe Show less Read more
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