PubMatic and DIGITS Agency Bring Advanced AdTech to Local Grocery and Convenience Stores
PubMatic, Inc. - Class A (PUBM)
Company Research
Source: GlobeNewswire
NO-HEADQUARTERS/REDWOOD CITY, Calif., Nov. 22, 2024 (GLOBE NEWSWIRE) -- DIGITS, a leading independent retail media agency, and PubMatic (Nasdaq: PUBM), an independent technology company delivering digital advertising’s supply chain of the future, announce their strategic partnership to leverage PubMatic’s Convert, a scalable full-funnel commerce media platform, to monetize digital grocery advertising inventory and audiences programmatically with omnichannel, closed-loop reporting. With digital grocery shopping in the United States projected to surpass $200 billion for the first time in 2024 (per EMARKETER), this partnership will empower a robust network of regional grocers, convenience stores and digital commerce platforms to capitalize on this tremendous growth with unprecedented ad tech capabilities. The partnership will launch with key online grocery publishers, including Fareway Stores, the local American grocery chain with more than $1.5 billion in annual revenue across 140 st
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News
- PubMatic and DIGITS Agency Bring Advanced AdTech to Local Grocery and Convenience Stores [Yahoo! Finance]Yahoo! Finance
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- Xumo and PubMatic Partner to Expand Programmatic AdvertisingGlobeNewswire
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PUBM
Earnings
- 11/12/24 - Beat
PUBM
Sec Filings
- 11/19/24 - Form 4
- 11/15/24 - Form 4
- 11/13/24 - Form 144
- PUBM's page on the SEC website