Publicis cuts the BS from AI at the Cannes Lions Festival
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PUBLICIS GROUP SA S/ADR (PUBGY)
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Source: GlobeNewswire
Publicis cuts the BS from AI at the Cannes Lions Festival Groupe will provide clients with a BS detector bot and closed-door sessions to deliver concrete AI solutions. June 12th 2024 – Paris – Publicis Groupe [Euronext Paris FR0000130577, CAC 40] At a time when AI buzz is still setting agendas everywhere, Publicis Groupe is taking a stand to remove the BS from AI. From tech titans promising the creation of new worlds, and destruction of old industries, to legacy companies using AI as a catch-all solution, everyone has a prophecy to push. And as can be seen here, each claim is bigger and bolder than the last. Knowing that the hype and hubris will only intensify during the Cannes Lions Festival, Publicis is cutting through exaggerated AI promises. With the BSBot, clients will be able to record audio or upload images and text from keynote speeches, meetings, presentations, articles and pr
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