CarParts.com Launches "Now That's My Speed" Campaign to Enhance Auto Parts Shopping [Yahoo! Finance]
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CarParts.com, Inc. (PRTS)
Last carparts.com, inc. earnings: 3/9 04:16 pm
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Source: Yahoo! Finance
June 27, 2024 /PRNewswire/ -- CarParts.com, Inc. (NASDAQ: PRTS ) ("CarParts.com"), a leading online provider of automotive parts and accessories, is excited to announce the launch of its first comprehensive brand marketing campaign in the company's 25+ year history. "Now That's My Speed " will run across digital and social platforms this summer to enhance brand recognition, drive business growth, and establish a competitive advantage in the growing auto parts aftermarket industry. Campaign Insights and Development CarParts.com has crafted this campaign to address car owners' critical needs. In a recent brand study conducted on the Attest survey platform, 69% of people surveyed ranked price as the key factor when buying auto parts and over 70% ranked quality of parts as extremely important when selecting an auto parts retailer. "Our customers have always been at the center of our business," said David Meniane, Chief Executive Officer of CarParts.com. "This campaign was developed
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PRTS
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- 3/7/24 - Miss
PRTS
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- 6/18/24 - Form 4
- 6/11/24 - Form 4
- 6/3/24 - Form 4
- PRTS's page on the SEC website