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Stock impact report

TAP Air Portugal Expands 25-Year Relationship With PROS to Enhance Dynamic Pricing and Create Customer-Centric Offers

PROS Holdings, Inc. (PRO) 
Last pros holdings, inc. earnings: 2/6 04:15 pm Check Earnings Report
US:NYSE Investor Relations: pros.com/about-pros/investor-relations
Company Research Source: Business Wire
Next-generation Willingness-to-Pay capabilities and continued investment in PROS Real-Time Dynamic Pricing and Group Sales Optimizer to produce optimized offers that fuel modern airline retailing HOUSTON--(BUSINESS WIRE)--PROS Holdings, Inc. (NYSE: PRO), a leading provider of AI-powered SaaS pricing, CPQ, revenue management and digital offer marketing solutions, today announced that TAP Air Portugal will expand its use of PROS market-leading revenue management and pricing tools to create optimized offers and fuel its path to modern airline retailing. By adopting PROS latest innovation in revenue management capabilities, as well as expanding its use of PROS Real-Time Dynamic Pricing and Group Sales Optimizer, TAP will create more optimal offers that increase booking conversions, improve customer satisfaction and react more quickly to changing market dynamics.PROS Revenue Management with Willingness-to-Pay (WTP) enables TAP to leverage PROS most advanced AI-powered solution to foreca Show less Read more
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