Message In A Bottle: The Story Behind BDK Parfums [Forbes]
KERING SA UNSP/ADR (PPRUY)
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Source: Forbes
I met with David at London's Claridge's to learn more about his brand, and he welcomed me with a warm smile. David describes BDK Parfums as a Parisian house inspired by the traditional know-how of French perfumery but with a very modern, contemporary approach. He also tells me it's a very personal, intimate and authentic brand. He explains that when consumers come to a niche brand, they come to find something different. Indeed, niche perfumery is a market that is on the rise. According to cognitivemarketresearch.com , the demand for high-end lifestyles, luxury products and personalized and intimate fragrances is growing dramatically, and with rising online platforms, this demand is increasing even further. In the latest Cognitive Market Research report, it is predicted that by 2029 the Global Luxury Niche Perfume market size will be $4,084.41 Million and that the Luxury Niche Perfume Industry's Compound Annual Growth Rate will be 11.29% from 2023 to 2030. BDK PARFUMS: Saint Honoré
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