Can Philip Morris International's IQOS Really Beat Juul's E-Cigarette? [The Motley Fool]
Philip Morris International Inc (PM)
Last philip morris international inc earnings: 4/21 06:59 am
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Source: The Motley Fool
Can Philip Morris International's IQOS Really Beat Juul's E-Cigarette? Philip Morris International ( NYSE:PM Other e-cig manufacturers are losing share to industry giant Juul Labs, which is the runaway leader with a 9% share. But the IQOS, unlike traditional e-cigarettes, uses real tobacco. The leaves are heated until they create a vapor that the user inhales, which makes the experience closer to the taste and sensation of smoking. That seems likely to lure more customers away from devices that simply heat a nicotine-infused liquid, like the Juul. Image source: IQOS. The product will be marketed as Marlboro HeatSticks (a plain variant and two menthol variants) under a licensing agreement with tobacco giant Altria NYSE:MO Taking advantage of industry dynamics The U.S. is a market opportunity with 0 million smokers and one of the largest e-cig markets in the world. Traditional cigarette smoking is on the decline. Altria estimates domestic cigarette volumes will decline between .% and %
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News
- Why Is Philip Morris (PM) Down 0.8% Since Last Earnings Report? [Yahoo! Finance]Yahoo! Finance
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- The Zacks Analyst Blog JPMorgan, Philip Morris and The Progressive [Yahoo! Finance]Yahoo! Finance
- The Zacks Analyst Blog Philip Morris, Altria and British American Tobacco [Yahoo! Finance]Yahoo! Finance
PM
Earnings
- 10/22/24 - Beat
PM
Sec Filings
- 11/21/24 - Form 8-K
- 11/12/24 - Form 25-NSE
- 11/8/24 - Form 4
- PM's page on the SEC website