Procter & Gamble doubles down on China's TikTok to reverse sales slump [Yahoo! Finance Canada]
Procter & Gamble Company (The) (PG)
Last procter & gamble company (the) earnings: 4/17 07:00 am
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Source: Yahoo! Finance Canada
Jessica DiNapoli 4 min read By Jessica DiNapoli NEW YORK (Reuters) - Procter & Gamble has been revamping its marketing and line-up of influencers on fast-growing Chinese shopping app Douyin in recent months, helping its Pantene shampoo lead growth in hair care on the platform, executives said Thursday at an investor day. The Cincinnati-based company's investments in better packaging for Pantene in China, and improved marketing on how much to use, has led to share growth online, the company's head of beauty, Alex Keith, said at the event. "We've grown online share for more than a year now and our portfolio is leading category growth on Douyin, the fastest growing online retailer in China," Keith said. P&G's beauty business globally made up about 18% of its $84 billion in net sales in its fiscal year ended in June. Influencers on Douyin like Ni Bi Yi, a young mom, and Chou Dan, known for her jokes, tout Pantene's jasmine fragrance and ability to repair their hair, according
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News
- The Procter & Gamble Company (NYSE: PG) had its price target raised by analysts at Wells Fargo & Company from $188.00 to $190.00. They now have an "overweight" rating on the stock.MarketBeat
- Family honors late Cincinnatian with transformative investment in cancer research [Yahoo! Finance]Yahoo! Finance
- The Procter & Gamble Company (NYSE: PG) had its "neutral" rating re-affirmed by analysts at DA Davidson. They now have a $160.00 price target on the stock.MarketBeat
- TOTAL WIRELESS, WALMART, CAPITAL ONE, MERCK, AND COORS RETURN, LOWE'S JOIN THE BIG3 AS SEASON 8 SPONSORS [Yahoo! Finance]Yahoo! Finance
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PG
Earnings
- 10/18/24 - Beat
PG
Sec Filings
- 11/21/24 - Form 144
- 10/30/24 - Form 25-NSE
- 10/25/24 - Form 4
- PG's page on the SEC website