Scalp facials and hair ‘botox' are the latest look of luxury hair care [Globe and Mail, The (Toronto, Canada)]
Olaplex Holdings, Inc. (OLPX)
Company Research
Source: Globe and Mail, The
To celebrate its 10th anniversary this past September, Toronto salon Palm Sunday invited clients in for a blowout complemented by a customized treatment with hair care brand Davines Naturaltech. After completing a questionnaire about their hair, guests received one of 24 hair infusions featuring natural ingredients grown in Parma, Italy. It's just one example of a quick and effective professional hair treatment option, something Palm Sunday co-founder Ronnie Dag says is gaining popularity as consumers are more interested in investing in the overall health of their hair. “Post COVID, people started taking into account how important scalp health is for the health of the hair,” she says, adding that she'll be introducing scalp facials at Palm Sunday, treatment that targets and treats issues on the scalp, like dryness, excess oil or sensitivity, that affects hair health. “Basically, we have a machine that zooms in on your scalp's follicles so we can analyze the hair follicle and give
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OLPX
Earnings
- 11/7/24 - In-Line
OLPX
Sec Filings
- 11/19/24 - Form 4
- 11/12/24 - Form 4
- 11/7/24 - Form 3
- OLPX's page on the SEC website