Dozens of firms pull ads from Japanese network over sex scandal linked to its staff and celebrity [Yahoo! Finance Canada]
NISSAN MOTOR LTD S/ADR (NSANY)
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Source: Yahoo! Finance Canada
The scandal centers on Masahiro Nakai, a former member of the super popular male band SMAP and now a popular host at Fuji and other Japanese networks. Nakai has been linked by local media to an alleged sexual assault at a party reportedly arranged by one of Fuji TV's staff. After the weekly magazine Shukan Bunshun reported in December a 90 million yen ($580,000) settlement between Nakai and a woman over the alleged sexual assault at a 2023 dinner party, the former SMAP star issued a statement acknowledging a settlement over “a trouble,” but he denied using any violence. News of the scandal did not immediately trigger a flood of pullouts by sponsors. But many apparently started replacing their commercials with public service announcements after a news conference Friday by Fuji TV that triggered criticism that the company was lacking transparency and contrition over the affair. Major sponsors such as automakers Nissan Motor Co. and Toyota Motor Corp.; cosmetics maker Shiseido; re
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