Nike, Skechers, other US brands could face anti-American pushback in China due to Trump tariffs [Yahoo! Finance Canada]
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Source: Yahoo! Finance Canada
Anti-American sentiments could be another roadblock for retailers as they navigate a litany of issues in the aftermath of Trump's tariffs. "We haven't heard of any backlash yet for the companies we follow, but this is something we are watching closely given rising geopolitical tensions," particularly between the US and China, Bank of America analyst Lorraine Hutchinson wrote in a note. That spells bad news for US brands with the most Chinese sales exposure, including Nike ( NKE ), Skechers ( SKX ), Coach owner Tapestry ( TPR ), and Ralph Lauren ( RL On Wednesday afternoon, President Trump authorized a 90-day pause on most reciprocal tariffs while keeping the 10% across-the-board duty. But China now faces a 145% tariff because of "the lack of respect that China has shown," Trump said on Truth Social. Forrester retail industry analyst Sucharita Kodali told Yahoo Finance that consumer pushback in other regions will likely be limited in impact, but China remains the big question
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