The Summer Box Office Is Flopping—And ‘Quiet Place,' ‘Bad Boys: Ride Or Die' Aren't Likely To Save It [Forbes]
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Source: Forbes
compared to last year's blockbuster season—and June's big releases aren't expected to dramatically move the needle as the industry limps toward a less-than-stellar year overall. Bilall Fallah, Will Smith, Martin Lawrence and Adil El Arbi attend the European premiere of "Bad ... [+] Boys: Ride Or Die" on May 27, 2024 in Berlin, Germany. The summer movie season—which runs from the first Friday in May through Labor Day—is roughly a quarter of the way in, but gross box office sales for new releases ($583.8 million) is only about an eighth of last year's total summer draw of of $4.03 billion, according to summer of 2023 was the first summer to cross the once-reliable $4 billion milestone since the COVID-19 pandemic decimated the industry—largely because the movie release schedule was on its side—the 15 top-grossing movies of the year were all released in the summer, including the No. 1 film "Barbie," which almost doubled the domestic gross of the No. 2 movie ("Spider-Man: Across the
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