NFL scores with Netflix, Pop-Tarts Bowl: YF Sports Report [Yahoo! Finance Canada]
Netflix, Inc. (NFLX)
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Source: Yahoo! Finance Canada
on the recent success from their Christmas Day games on Netflix ( NFLX ), and also looking forward to what's in store for the sport in 2025. This week on Yahoo Finance Sports Report , host Joe Pompliano chats with Yahoo Sports Senior NFL Reporter Jori Epstein about all things NFL. Following the Christmas Day games that were streamed on Netflix, the streamer reported both the Ravens-Texans and Chiefs-Steelers games averaged over 24M viewers for each game. Pompliano asks Epstein what she thought was the NFL's goal by electing to air these on a streamer versus broadcast television or even cable. Epstein attributes the league's decision to three aspects: increasing their demographic, media rights, and international game play. While broadcast television primarily reaches people of certain ages, opting to stream on Netflix shows the league wants “to meet younger viewers where they're at,” and increase the demographic range of people watching the sport. Media rights is another factor.
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