Overnight multimillionaire and Beast Games winner says MrBeast taught him when it's okay to lose millions on your passion project [Fortune]
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Source: Fortune
YouTube star MrBeast, whose real name is Jimmy Donaldson , spent over $100 million producing his competitive reality TV show Beast Games. And even though the show was a viewership hit—and won 44 Guinness world records—it was a major financial setback, with losses totaling upwards of “tens of millions” of dollars. However, Donaldson has no regrets, he admits to The Diary of a CEO. While that mindset could be considered financially reckless, others view it as inspiring, including the show's $10 million grand prize winner , Jeff Allen. “He continues to invest into his product,” Allen tells Fortune “And even if you hear him talk about Beast Games—on paper, he was in the red on Beast Games because he continued to invest into it, but I think long term, he understands that he's going to continue to grow his audience and he's probably broadened his audience (from) having a silver haired guy like me on,” he adds. BeastGames was “not a good financial decision,” but MrBeast wanted to se
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