The Magic Equation for Streaming Creators to Be Paid Fairly Is Actually Quite Simple [Yahoo! Finance]
Netflix, Inc. (NFLX)
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Source: Yahoo! Finance
BBC Studios executives-turned-consultants want agencies and studios to “be bold” in negotiations, and to use the strength of the numbers found in their proprietary Content Valuation Report. The basic pitch, as presented to IndieWire, goes like this: More from IndieWire What's Coming to Netflix in January 2025 'Laid' Review: Peacock's Dark Comedy Gets Tangled in Its Own Web Wills: “It's very likely you're being underpaid by your streaming partner .” Brown: That goes double for indie creators, who often live a “hand-to-mouth” existence. The problem? Streamers “are not minded to be generous.” (The Brits are so polite.) The fix is not complicated. “What we've done, quite deliberately, is [created] the simplest formula possible so that when you're in negotiations there is the smallest amount of subjectivity in this as possible,” Brown said via Zoom. “So when you've got Netflix on the other side of the table, it's kind of A times B.” Here, “A” refers to a streamer's subs
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