After years of controversy, drama and ratings, WWE begins its Netflix era [Los Angeles Times (CA)]
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Source: Los Angeles Times
Putting “Raw” on Netflix provides stability in the streaming era and could spur more fandom and allow WWE to make more money from touring and sponsorships. “Raw's” move to Netflix is the latest in a string of significant changes for WWE in recent years. World Wrestling Entertainment, better known as WWE, has survived scandal, controversy and seismic shifts in the media business. Next week, the pro wrestling franchise enters yet another new arena: Netflix. Starting Monday at the Intuit Dome in Inglewood, WWE's popular weekly wrestling program “Raw” will stream exclusively on the streaming giant in the U.S., marking the first time in more than 30 years that it will not broadcast on linear TV. For Netflix, it's the latest in a series of moves to grow the streamer's live TV business in an effort to increase viewership, subscribers and advertising dollars. For WWE, it's a chance to gain a massive global audience. WWE Chief Content Officer Paul “ Triple H ” Levesque, himself a fo
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