Best Buy Trains 30,000 to Handle Microsoft's AI Laptops Launch [BNN Bloomberg (Canada)]
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Source: BNN Bloomberg
The retailer is training tens of thousands of its employees to sell and repair Microsoft Corp.'s Copilot+ PCs, the firm's new AI Windows laptops that go on sale starting Tuesday. Best Buy says that this is its biggest training effort in a decade in both scope and number of employees. Best Buy has worked with Microsoft and chipmaker Qualcomm Inc. to build instruction materials and train more than 30,000 employees so far and is still going. The retailer says it has exclusive sales rights to more than 40% of the Copilot+ PC's models, including the OLED Surface Pro. Geek Squad tech support agents will be doing Copilot+ demonstrations in every store and answering questions from shoppers. The retailer will also offer AI computers from brands such as Dell Technologies Inc. and Samsung Electronics Co Ltd. “Especially because AI is such a buzzword and can be misunderstood so easily, we've been very thoughtful about the material and how we are putting it together,” said Luke Motschenbach
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