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Stock impact report

Singing Machine Announces Availability of New Sesame Street Branded Product Line

The Singing Machine Company, Inc. (MICS) 
Company Research Source: GlobeNewswire
Comprehensive Digital Marketing Campaign Generating Strong Pre-Holiday Results Fort Lauderdale, FL, Sept. 04, 2024 (GLOBE NEWSWIRE) -- The Singing Machine Company, Inc. (“the Company”) (NASDAQ: MICS) – the worldwide leader in consumer karaoke products, announced today an update on its new Sesame Street licensed product line. This product line falls under the Company’s licensed youth electronics line which focuses on fun, highly-recognizable, and engaging singalong products. Singing Machine’s newly available assortment of its Sesame Street karaoke products feature beloved characters such as Elmo, Cookie Monster, and Abby Cadabby. The characters are available in the Company’s latest innovative wearable karaoke backpack line featuring everyone’s favorite Sesame Street characters. As part of this new product launch, the Company is conducting a comprehensive digital marketing campaign, led by the Company’s TikTok Shop, Amazon, and Meta storefronts. The responses on these digita Show less Read more
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