MGM Resorts International Taps Viral Nation as Influencer Marketing Agency of Record [Yahoo! Finance]
MGM Resorts International (MGM)
Last mgm resorts international earnings: 4/30 04:15 pm
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Source: Yahoo! Finance
LAS VEGAS, June 11, 2024 BUSINESS WIRE MGM Resorts International , a global leader in entertainment, hospitality, and leisure experiences, has named Viral Nation its official Influencer Marketing Agency of Record (AOR). Viral Nation , a leader in Social-First transformation, renowned for its expertise in creating impactful campaigns and fostering authentic connections between brands and consumers, will collaborate with MGM Resorts to amplify the brand's presence and engagement within the rapidly evolving digital landscape. "Aligning with Viral Nation underscores our dedication to leveraging the power of influencer marketing to connect with our diverse audiences in meaningful ways," said Sarah Moore, SVP of Marketing for MGM Resorts. "As we evolve our marketing strategies, we are confident Viral Nation's unparalleled expertise will further elevate our brands and drive engagement." With a portfolio spanning iconic destinations such as Bellagio, ARIA, The Cosmopolitan of Las Vegas,
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MGM
Earnings
- 5/1/24 - Beat
MGM
Sec Filings
- 6/14/24 - Form 4
- 6/13/24 - Form 144
- 5/21/24 - Form 4
- MGM's page on the SEC website