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Stock impact report

General Mills to use “promotional intensity” to target volume growth after Q4 sales sink [Yahoo! Finance]

Mizuho Financial Group, Inc. Sponosred ADR (Japan) (MFG) 
US:NYSE Investor Relations: mizuho-fg.com/investors/index.html
Company Research Source: Yahoo! Finance
The Cheerios cereal and Old El Paso Mexican food range manufacturer told analysts in a post-results call yesterday (26 June), that it intends to drive better volume results through reinvestment and improving the value equation for consumers. CEO Jeff Harmening said “My expectation is that we would improve our volume performance this coming year, which was down 3% this current year. We would improve our volume performance across our different segments.” He added: “Improving value is really the number one mission we have to get competitiveness.” "We're still seeing inflation of 3% to 4% in the broader environment and so the job to do is create more value for our consumers.” General Mills, like other major food industry players, has hiked prices in recent times in an attempt to maintain margins against a backdrop of soaring supply chain inflation. Now the emphasis is on attracting consumers who may have drifted towards cheaper private-label offerings. Harmening said: “We are i Show less Read more
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