Zoom—the company that blew up thanks to video calls in the pandemic—doesn't want to be known as a video meetings company anymore [Fortune]
Meta Platforms, Inc. - Class A (META)
Company Research
Source: Fortune
But now, the $19 billion video-calling giant no longer wants to be known by the very thing that made it famous. Zoom is “so much more than just video meetings,” Graeme Geddes, Zoom's chief growth officer told Fortune . “Video is our heritage—so we're going to continue to lean in there, push the market, there's a lot of innovation that we're doing—but we're so much more than that.” So what do the company primarily known for enabling remote workers to connect through a screen want to be known as going forward? “We want to be known as an AI-first collaboration platform,” Geddes responded. While jumping on the AI bandwagon has become an olympic sport for business leaders—with companies like Alphabet and Microsoft mentioning the term more than 50 times each on recent earnings calls—Zoom's transparent attempt to rebrand as an AI company does fit with its concerted efforts to expand beyond video and into the wider productivity realm. Earlier this year it launched Zoom Workplace wh
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