McDonald's, its rivals offer $5 meal deals to lure back budget-conscious consumers. Will the plan work? [FOX Business Network]
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McDonald's Corporation (MCD)
Last mcdonald's corporation earnings: 4/30 06:58 am
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Source: FOX Business Network
Fast food companies are going head-to-head by offering nearly identical promotions to lure back customers who've been distanced by increased menu prices. McDonald's on Tuesday rolled out its highly anticipated $5 value meal at restaurants nationwide in hopes of driving traffic while the deal lasts. The $5 meal deal, in which customers get to choose one of two sandwich options plus small fries, a four-piece McNuggets and a small soda, is expected to run nationwide for four weeks. However, during an interview with the "Today" show, McDonald's USA President Joe Erlinger said that some franchisees are going to keep the promotion going for longer than four weeks. Some in Denver, Dallas, Phoenix, Las Vegas and Kansas City have already done so, he said. "What we really want to do is talk about this nationally for four weeks, and then we think it'll be a local promotion," he said. Ticker Security Last Change Change % MCD MCDONALD'S CORP. Powered By But McDonald's ri
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News
- All the deals McDonald's, Burger King, Chili's, Wendy's, Starbucks, and other fast-food companies are offering to win back customers [Yahoo! Finance]Yahoo! Finance
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- Taco Bell launches $7 ‘Luxe Cravings Box' [Yahoo! Finance]Yahoo! Finance
- Nike revenue misses estimates: What it will take to spur sales Thu, Jun 27, 2024, 10:48 PM GMT+2 0 In this article: Video Transcript Advertisement Up next McDonald's needs consistency in value meal messaging: Analyst Thu, Jun 27, 2024, 10:33 PM GMT+2 0 VAcquire Media Monitor
MCD
Earnings
- 4/30/24 - Miss
MCD
Sec Filings
- 6/21/24 - Form 4
- 6/21/24 - Form 144
- 6/11/24 - Form 11-K
- MCD's page on the SEC website