McDonald's $5 value meal hits menus as the Golden Arches looks to bring customers back [Yahoo! Finance Canada]
McDonald's Corporation (MCD)
Last mcdonald's corporation earnings: 4/30 06:58 am
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Source: Yahoo! Finance Canada
On Tuesday, the Golden Arches rolled out its $5 meal deal, which includes the choice of a McDouble burger or McChicken sandwich, in addition to a four-piece chicken McNuggets, small fries, and a small soft drink. McDonald's USA president Joe Erlinger said in a press release that the team is "focused" on affordable options as the company looks to bring customers back in the door. This comes after a rough first quarter , where US same-store sales were up 2.5%, slightly off the 2.55% expected, along with misses on revenue growth and same-store sales across all of the company's segments and earnings. McDonald's $5 meal deal (McDonald's/Graphic by Yahoo Finance) Franchisees hope that this deal, which will run for a limited time, will get consumers to visit McDonald's restaurants more. However, they also expect to take a hit on margins. ADVERTISEMENT “Value promotions never increase margins — never,” one McDonald's franchisee, who wished to remain anonymous, told Yahoo Finance. “
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MCD
Earnings
- 7/29/24 - Miss
MCD
Sec Filings
- 9/27/24 - Form 144
- 9/27/24 - Form 4
- 9/25/24 - Form 4
- MCD's page on the SEC website