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Mattel was supposed to have a hit with its ‘Wicked' dolls ahead of the movie premiere. But it backfired [Fortune]

Mattel, Inc.  (MAT) 
Last mattel, inc. earnings: 2/13 04:05 pm Check Earnings Report
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PDF premiere of the Broadway-musical-turned-movie that showed a website listed on the box directed to an adult entertainment site for users over the age of 18. The hit mus [Read more]