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-0.00105932203389822 -0.00459039548022595 -0.00247175141242939 0 0.00918079096045203 0.0120056497175141 0.0822740112994351 0.0895127118644068
Stock impact report

Lakers star LeBron James becomes first pro athlete to get his own Ken doll [USA TODAY]

Mattel, Inc. (MAT) 
Last mattel, inc. earnings: 2/13 04:05 pm Check Earnings Report
US:NASDAQ Investor Relations: investor.shareholder.com/mattel
Company Research Source: USA TODAY
James, the NBA's all-time leading scorer and 21-time All-Star, through his LeBron James Family Foundation, has partnered with Mattel, Inc. to create a toy model in his likeness, which will be the first Ken doll to feature a professional athlete. "As a young kid, I was fortunate to have role models who not only inspired me but also showed me what's possible through hard work and dedication. Now, as an adult, I understand how vital it is for young people to have positive figures to look up to," James said in a statement. "It's an opportunity to recognize the powerful impact of role models who instill confidence, inspire dreams and show kids they, too, can achieve greatness." The Lebron James "Kenbassadors" doll will be available to buy online starting on Monday, retailing at $75. The doll will be released by Mattel ahead of Ken's 65th anniversary. The doll features James dressed in a varsity jacket with his initials and patches featuring his jersey number 23, his home state of Show less Read more
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