Hot Wheels® and Formula 1® Announce Groundbreaking Partnership, Launching a Limited-Edition Die-Cast
Mattel, Inc. (MAT)
Last mattel, inc. earnings: 2/13 04:05 pm
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Source: Business Wire
The #1 leading vehicle brand* and the pinnacle of motorsport will be partnering to deliver a Hot Wheels Formula 1® product line, beginning with a one-of-a-kind collector die-cast drop on Mattel Creations EL SEGUNDO, Calif.--(BUSINESS WIRE)--For the first time, Mattel, Inc.’s (NASDAQ: MAT) Hot Wheels brand and Formula 1®, are partnering to bring the sport’s fans a full range of Hot Wheels products. The new product line from the two iconic brands will feature F1® Teams and bring the thrill of F1 races to 1:64 scale to deliver a brand-new way for automotive enthusiasts to play and collect, allowing kids and adults to celebrate their passion for racing with Hot Wheels.This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20241009008105/en/The limited-edition Formula 1 car features a special Hot Wheels racing livery to celebrate the partnership, includes bespoke Real Rider wheels with interchangeable tires, full-metal body and chassis
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MAT
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