Barbie Debuts LeBron James Doll, Marking the Brand's First Kenbassador [Yahoo! Finance]
Mattel, Inc. (MAT)
Last mattel, inc. earnings: 2/13 04:05 pm
Check Earnings Report
US:NASDAQ Investor Relations:
investor.shareholder.com/mattel
Company Research
Source: Yahoo! Finance
of basketball legend, author, activist and philanthropist LeBron James. Barbie is teaming up with the LeBron James Family Foundation to release the first Ken® doll of a professional athlete, LeBron James, to recognize his positive impact on culture, style, and community. Barbie the Movie spurred a global cultural phenomenon for the Barbie brand, recontextualizing the Barbie universe, including Ken. Today, adults are the fastest-growing consumer segment of the toy industry. Barbie has long been catering to adult collectors, and now the brand is bringing Ken to fans in an unexpected way. In advance of the iconic character's 65th anniversary in 2026, the brand is excited to honor Kenbassadors™ who are inspiring and contributing to a better world for all. "Ken is Barbie's longtime best friend and supporter," said Krista Berger, Senior Vice President of Barbie and Global Head of Dolls, Mattel . "We are excited to bring fans a new presentation of Ken that celebrates LeBron as a role mod
Show less
Read more
Impact Snapshot
Event Time:
MAT
Last Price
Price Change
Price Change%
Volume Shares
Max Up
Max Down
%
Volume Ratio
Performance Comparison
Updated
|
Event Day
Stock performance from the time of news release until the following 4pm ET market close
|
Last price at news event
|
Since Event
Multi-day stock performance from the time of the news release
|
|---|---|---|
|
EVENT DAY
Stock performance from the time of news release until the following 4pm ET market close
|
LAST
PRICE AT NEWS EVENT |
SINCE EVENT
Multi-day stock performance from the time of the news release
|
| Last Price | ||
| VWAP | ||
|
High:
|
Max Up |
High:
|
|
Low:
|
Max Down |
Low:
|
|
%
|
Post news range |
%
|
|
|
Price change |
|
|
|
Price Change Percentage |
|
|
|
S&P 500 (SPX) |
|
|
%
|
Volume ratio |
%
|
| Volume | ||
| Ticks | ||
|
|
Avg transaction size |
|
Don't Miss Out On The Next BIG Stock Move
Event day
Event Day Chart will not be displayed beyond 90-day period of the event
Performance since event
Time And Velocity Analysis
Be the first to know
Opt in for alerts from News Quantifed
Sign Up Today
Opt-in for
MAT alerts
Learn More With NQ
Reading the Impact Report
Help Me Understand This Data
Help Me Understand This Data
How NQ Works
What is news-based trading?
And why is it so successful?
And why is it so successful?
Movers & Shakers
The biggest gainers and losers and WHY it moved
MAT alerts
High impacting Mattel, Inc. news events
Weekly update
A roundup of the hottest topics
MAT
News
- AI-powered children's toys are here, but are they safe? [CNN]CNN
- AI-powered children's toys are here, but are they safe? [CNN]CNN
- Black Friday shoppers spend more time looking for deals but less money amid economic angst [Los Angeles Times (CA)]Los Angeles Times
- Advocacy groups urge parents to avoid AI toys this holiday season [Globe and Mail, The (Toronto, Canada)]Globe and Mail, The
- Advocacy groups urge parents to avoid AI toys this holiday season [BNN Bloomberg (Canada)]BNN Bloomberg
MAT
Earnings
- 10/21/25 - Miss
MAT
Sec Filings
- 11/17/25 - Form 8-K
- 11/14/25 - Form SCHEDULE
- 11/7/25 - Form 424B2
- MAT's page on the SEC website