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Stock impact report

Mattel Announces 80% of Global Games Portfolio Will be Colorblind Accessible by End of 2024 to Support Diverse, Equitable, and Inclusive Communities [Yahoo! Finance]

Mattel, Inc. (MAT) 
Last mattel, inc. earnings: 2/13 04:05 pm Check Earnings Report
US:NASDAQ Investor Relations: investor.shareholder.com/mattel
Company Research Source: Yahoo! Finance
EL SEGUNDO, Calif., June 25, 2024 BUSINESS WIRE )--Mattel, Inc. (NASDAQ: MAT) announced today that 80 percent of its global games portfolio will be colorblind accessible by the end of the year, and 90 percent in 2025, as part of its commitment to create more inclusive play experiences. This shift will include the UNO® brand, the world's #1 traditional game , and many more fan-favorites such as Phase 10®, DOS™, Blokus®, and Tumblin' Monkeys® games. Knowing that approximately 300 million people around the world experience some form of colorblindness , Mattel is working to break down barriers to game play and help advance awareness of those affected by colorblindness. When creating these recent portfolio-wide changes, Mattel partnered with several experts in the color vision deficiency field, consulted with individuals who experience colorblindness, including Mattel designers who themselves are colorblind, and developed custom solutions for games, such as patterns, tactile clues, and Show less Read more
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