Beijing Welcomes Global Tourists with "Great Wall Heroes Global Marketing Campaign" [Yahoo! Finance Canada]
Mastercard Incorporated (MA)
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Source: Yahoo! Finance Canada
BEIJING Sept. 20, 2024 /PRNewswire/ -- At the foot of the Badaling Great Wall, four travel influencers from the UK, Australia Canada , and Thailand were honored as "Great Wall Hero: Visit Beijing Tourism Ambassadors" during the global marketing event titled "Great Wall Heroes 2024—Ensemble of the Great Wall and the Central Axis." Co-hosted by the Beijing Municipal Culture and Tourism Bureau and the Yanqing District People's Government, the event was supported by Mastercard, an official partner. Attendees included representatives from various cultural and tourism bureaus across Beijing , key scenic areas, inbound tourism enterprises, media, and international guests. The event was broadcast globally via the official "Visit Beijing" overseas social media channels, reaching over 100,000 online viewers through images, videos, and live streams. Ensemble of World Heritage Sites: Celebrating New Splendor The Beijing Municipal Culture and Tourism Bureau, reflecting Beijing's status as a
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