How AI Can Solve Retail Media’s Growing Pains [Forbes]
Macy's Inc (M)
Last macy's inc earnings: 2/25 06:55 am
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Source: Forbes
According to the IAB's 2025 State Of Data Report, while retail media is projected to grow by 15.6% in 2025, this represents a significant deceleration from the 25.1% growth seen in 2024—a drop of nearly 10 percentage points year-over-year. This slowdown comes at a critical moment for the retail media ecosystem. Despite continuing to outpace overall advertising growth (projected at 7.3% for 2025), retail media networks face mounting challenges that threaten their momentum. As brands demand greater standardization, more sophisticated measurement capabilities, and better cross-platform integration, artificial intelligence has emerged as perhaps the most promising solution to these growing pains. But implementation won't necessarily be easy. The Perfect Storm: Why Retail Media Growth Is Slowing The IAB data confirms what many industry insiders have been observing: retail media is entering a more mature phase where growth is becoming harder to sustain. This isn't surprising given t
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News
- Macy's (NYSE:M) was given a new $27.00 price target on by analysts at Jefferies Financial Group Inc..MarketBeat
- 166-year-old retailer makes quiet comeback amid store closures [Yahoo! Finance]Yahoo! Finance
- Consumers Got Coal, But Santa Dropped Off Big Gains for These 2 Retailers [Yahoo! Finance]Yahoo! Finance
- Macy's (NYSE:M) is now covered by analysts at Guggenheim. They set a "neutral" rating on the stock.MarketBeat
- Macy's (NYSE:M) had its "hold (c+)" rating reaffirmed by analysts at <a style="font-weight:bold" href="https://weissratings.com/">Weiss Ratings</a>.MarketBeat
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Earnings
- 12/3/25 - Beat
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Sec Filings
- 12/12/25 - Form 8-K
- 12/11/25 - Form 4
- 12/10/25 - Form 10-Q
- M's page on the SEC website