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Stock impact report

La-Z-Boy launches ‘never recline' petition for airplane passenger seats—and it's closing in on 200,000 signatures [Fortune]

La-Z-Boy Incorporated (LZB) 
Last la-z-boy incorporated earnings: 2/18 04:15 pm Check Earnings Report
US:NYSE Investor Relations: lazboy.gcs-web.com/investor-overview
Company Research Source: Fortune
But one of the biggest debates in airline etiquette is whether or not it's acceptable to recline your seat for a more comfortable ride. La-Z-Boy has a firm stance on the matter: “Do the upright thing. Recline at home. Not on your flight,” the American furniture manufacturer said in a recent ad campaign La-Z-Boy has even taken it as far as to launch a petition to ban reclining on airplanes. “I commit to reserving the act of reclining for my home, and will not engage in reclining aboard any and all future flights,” reads the petition, which CNBC Travel reports has gathered more than 186,000 signatures. Petition signers have the chance to win a free recliner and $500 toward a flight, according to the La-Z-Boy ad posted to YouTube “Just because you can recline doesn't always mean you should,” according to La-Z-Boy. La-Z-Boy didn't immediately respond to Fortune 's request for comment. While the tongue-in-cheek campaign is a clear marketing tactic, it gets at one of the top i Show less Read more
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