Beyoncé and Levi’s® Launch Chapter 3 with REIIMAGINE: Refrigerator
Levi Strauss & Co Class A (LEVI)
Last levi strauss & co class a earnings: 4/7 04:15 pm
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Source: Business Wire
SAN FRANCISCO--(BUSINESS WIRE)--The Levi’s® brand, in collaboration with global icon Beyoncé, today debuted Refrigerator, the third chapter of the REIIMAGINE campaign. In the new film and accompanying imagery, Levi’s® continues to highlight the brand’s heritage as inspiration for reinvention.The first two chapters, Launderette and Pool Hall, reignited conversations around Levi’s® legacy, with Launderette’s subversive take on the brand’s classic ad and Pool Hall paying homage to Levi’s® deep ties to music and counterculture. The third chapter, Refrigerator, brings the campaign into a new setting – a roadside diner – where timeless style meets undeniable confidence. Once again, Levi’s® teamed up with Grammy Award-winning director Melina Matsoukas for this chapter, which highlights how Levi’s® remains a canvas for individuality, self-expression, and cultural influence for today.The campaign was conceived in creative partnership with TBWA\Chiat\Day LA and produced by de la revolucion/
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LEVI
Earnings
- 10/9/25 - Beat
LEVI
Sec Filings
- 12/16/25 - Form 8-K
- 12/15/25 - Form 4
- 12/15/25 - Form 4
- LEVI's page on the SEC website