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Stock impact report

Harvard Business School publishes Kaspi.kz case study

Joint Stock Company Kaspi.kz (KSPI) 
Company Research Source: GlobeNewswire
ALMATY, Kazakhstan, May 14, 2024 (GLOBE NEWSWIRE) -- Joint Stock Company Kaspi.kz (“Kaspi.kz”) (Nasdaq: KSPI) announces that the company is the subject of a Harvard Business School (HBS) case study ‘Kaspi.kz: Building Trust through Innovation’. This is the second Kaspi.kz case study, following on from HBS’s 2019 case study ‘Kaspi.kz IPO’. HBS’s latest Kaspi.kz case study examines how the company’s unique corporate culture, including its obsession with the quality of its services has helped Kaspi.kz to build the trust of its customers and stakeholders. This has proven fundamental to the company’s ability to continually develop innovative, highly popular digital products which achieve world-class adoption and customer engagement. The central question of the case study is whether this approach combined with Kaspi.kz’s homegrown brand and technology expertise will be an important asset for the company as it seeks to expand beyond Kazakhstan. Mikhail Lomtadze, CEO and co-founde Show less Read more
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