Butterball is making the worst part of cooking a Thanksgiving turkey much easier [CNN]
Kroger Company (The) (KR)
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Source: CNN
Butterball has a solution with a new frozen turkey that the company says eliminates the hours-long thawing process. This week, the country's largest turkey producer unveiled a new “Cook from Frozen” turkey that only has two steps to make it, which are unwrapping it and popping it in the oven. And while the company says it's simply for ease of use, it can be especially enticing to people just starting to host Thanksgiving on their own, according to Neil Saunders, a retail analyst and managing director at GlobalData Retail. “This product seems to solve a lot of those issues, and it's particularly appealing to younger consumers who may be hosting Thanksgiving for the first time,” Saunders told CNN. “It is also focused on convenience which, on a very busy day, is important to all consumer groups.” Thawing a turkey is one of the most popular questions Butterball's Turkey Talk-Line receives every year, according to a company press release, so it created a specially made frozen turkey
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- Butterball is making the worst part of cooking a Thanksgiving turkey much easier [Yahoo! Finance]Yahoo! Finance
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- 9/12/24 - Beat
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- 10/21/24 - Form SC
- 10/21/24 - Form 8-K
- 10/15/24 - Form 8-K
- KR's page on the SEC website