Nutrabolt partners with Hershey for candy-inspired C4 range [Yahoo! Finance]
Keurig Dr Pepper Inc. (KDP)
Last keurig dr pepper inc. earnings: 4/27 04:10 pm
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Source: Yahoo! Finance
The C4 performance ‘Energy x Jolly Rancher' beverages are available through Amazon and the C4's owner sales platform. In October, the energy drinks will be expanded to US retailers, including Walmart, 7-11, Albertsons and Kroger. C4 whey protein powders flavoured with Hershey's Milk Chocolate and Reese's Peanut Butter brands will be launched in October. The companies are aiming to build on the distribution of the products in 2025. “We are constantly seeking new ways to introduce our adored Hershey candy and chocolate treats in innovative formats,” Andy Paladino, director of global licensing at Hershey said. “These new beverages and powders sweeten the performance category for athletes and fitness enthusiasts to achieve their best, and we are thrilled to partner with C4 to deliver this lineup.” In 2022, Keurig Dr Pepper invested $863m for a 30% stake in Nutrabolt. The “strategic partnership” included a long-term sales and distribution agreement for Nutrabolt's energy drink
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KDP
Earnings
- 7/25/24 - In-Line
KDP
Sec Filings
- 9/18/24 - Form 4
- 9/18/24 - Form 4
- 9/18/24 - Form 4
- KDP's page on the SEC website