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Stock impact report

Move Over Pepsi, There's Officially a New No. 2 Soda Behind Coca-Cola [Yahoo! Finance]

Keurig Dr Pepper Inc. (KDP) 
Last keurig dr pepper inc. earnings: 4/27 04:10 pm Check Earnings Report
Company Research Source: Yahoo! Finance
This struggle is sometimes called the Cola Wars. For 40 years, little has changed. That is, until now. According to The Wall Street Journal , Dr Pepper -- from beverage company Keurig Dr Pepper (NASDAQ: KDP) -- has now pulled even with Pepsi for the second spot on the carbonated beverage charts. And if you adjust for enough decimal places, Dr Pepper is technically ahead by a hair. Pepsi briefly took the top spot in the 1980s during Coca-Cola's New Coke fiasco, according to Beverage Digest. However, Pepsi fell back to second place and has stayed there for nearly 40 years. But Dr Pepper has steadily chipped away at Pepsi's lead. According to Beverage Digest data analyzed by The Wall Street Journal , Pepsi had 13.5% market share compared to market share of just 6.3% for Dr Pepper as recently as the year 2000. But in 2023, both Pepsi and Dr Pepper enjoyed an 8.3% market share. For its part, Coca-Cola sits safely out in front with a 19.2% market share. Here's what this means and do Show less Read more
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