How Seth Goldman Uses Tea To Further A Mission [Forbes]
Keurig Dr Pepper Inc. (KDP)
Last keurig dr pepper inc. earnings: 4/27 04:10 pm
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Source: Forbes
Mission and values are important in the business world, and they're central to everything Seth Goldman has done during the last three decades. In 1998, Goldman left investing to start the beverage company Honest Tea with a former business school professor Barry Nalebuff. In 2011, Coca-Cola bought the less sweet, organic and Fair Trade certified beverage company. Coca-Cola then discontinued the tea line in 2022 (it still produces Honest Kids organic juices), so Goldman started a new value-centered CPG tea brand, Just Ice Tea, later that year. In 2024, Just Ice Tea surpassed $20 million in sales. I talked to Goldman about creating a successful business based on both customer needs and personal values, and how leaders can ensure their mission is at the core of what their business does. This interview has been edited for length, clarity and continuity. It was excerpted in the Forbes CEO newsletter. How did you get into the beverage business in the first place? Goldman: I had no pre
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KDP
News
- Keurig Dr Pepper (NASDAQ:KDP) was downgraded by analysts at Jefferies Financial Group Inc. from a "buy" rating to a "hold" rating.MarketBeat
- Keurig Dr Pepper (NASDAQ:KDP) had its "overweight" rating reaffirmed by analysts at Piper Sandler.MarketBeat
- Assessing Keurig Dr Pepper's Valuation After Recent Share Price Rebound in 2025 [Yahoo! Finance]Yahoo! Finance
- Keurig Dr Pepper's (NASDAQ:KDP) earnings trajectory could turn positive as the stock advances 3.1% this past week [Yahoo! Finance]Yahoo! Finance
- Keurig Dr Pepper Declares Quarterly Dividend [Yahoo! Finance]Yahoo! Finance
KDP
Earnings
- 10/27/25 - In-Line
KDP
Sec Filings
- 12/11/25 - Form 4
- 12/9/25 - Form 8-K
- 12/4/25 - Form 3
- KDP's page on the SEC website