CHEEZY RANCH FANS REJOICE! THE CHEEZ-IT® x HIDDEN VALLEY® RANCH COLLAB IS FINALLY HERE IN CRACKER FORM [Yahoo! Finance]
Kellanova (K)
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Source: Yahoo! Finance
CHICAGO June 25, 2024 /PRNewswire/ -- Superfans asked and Cheez-It ® answered. This summer, Cheez-It is taking the ultimate flavor-pairing to new heights with the first-ever Cheez-It x Hidden Valley ® Ranch Crackers Cheez-It saw how much its flavor-obsessed fans Want It. Need It. Cheez-It when they began creating ranch-flavored cracker recipes on their own, and the pleas for this flavor collab only got louder with the deliciously triumphant launch of Hidden Valley Ranch's Cheezy Ranch Condiment & Dressing . Now, the two most iconic brands for snacking and dipping are reuniting to bring the crackers fans have been craving. You're welcome! "We've seen fans mixing up their own blend of ranch seasoning-dusted Cheez-It crackers on social media, so we knew creating the perfect blend of cheezy and zesty flavors together was essential to satisfying their cravings," said Cara Tragseiler, Senior Brand Director for Cheez-It . "Much like our loyal Cheez-It fans, ranch lovers are seriously obse
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Sec Filings
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