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Stock impact report

With Southwest Ending Its Free Baggage Policy, Here Are 5 Other Airlines With Great Deals [Yahoo! Finance Canada]

JetBlue Airways Corporation (JBLU) 
Last jetblue airways corporation earnings: 1/23 07:00 am Check Earnings Report
US:NASDAQ Investor Relations: investor.jetblue.com/investor-relations
no cost . Everyone else must pay standard baggage fees. Some airline analysts view this move as potentially damaging to the airline's core brand, particularly because free checked bags have been a signature marketing message for Southwest. Critics believe that such a change might undermine the carrier's brand identity and prompt longtime customers to reevaluate their loyalty. At the same time, Southwest officials say the measure is part of an effort to improve the airline's financial performance and address shifts in traveler preferences since the pandemic. Southwest CEO Bob Jordan noted that many travel habits have changed in recent years, with a rise in “premium demand” and a drop in short-haul flights. The airline hopes its revised fare structure and baggage fees will bolster its profit margins. However, some industry experts suggest Southwest's changes may instead provoke customers to look elsewhere for deals that still offer key perks. If you value no-cost extras with econom Show less Read more
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