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Stock impact report

Momentum Launches Nuance Matters™

Interpublic Group of Companies, Inc. (The) (IPG) 
Last interpublic group of companies, inc. (the) earnings: 4/22 07:00 am Check Earnings Report
US:NYSE Investor Relations: investors.interpublic.com
Company Research Source: GlobeNewswire
New York, NY, Dec. 03, 2024 (GLOBE NEWSWIRE) -- Momentum Worldwide, a global experiential marketing agency that is part of Interpublic Group (NYSE: IPG), launches Nuance Matters™ to help brands grow through authentic connections and resonance with cultures. Understanding the “nuance” of a person’s identity and the communities they belong to is essential for brands seeking to create deeper connections. Nuance Matters™ will bridge the gap between brands and the consumers they serve by offering both innovative and culturally relevant strategies. Understanding identities is multifaced and deeply tied to culture, and Nuance Matters™ focuses on helping brands understand what truly matters to their audience. This insight is critical at a time when research reflects consumer expectations for authenticity: 1 in 4 people say brands don’t reflect their values or culture. 44% of people feel brands seem too focused on surface-level representation, missing who they are and what is truly Show less Read more
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