How The Infosys CMO Aces Partnerships And Brand Marketing [Forbes]
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Infosys Limited American Depositary Shares (INFY)
Last infosys limited american depositary shares earnings: 4/21 04:00 pm
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Source: Forbes
Infosys is one of the world's top IT services brands, working with thousands of companies to build their technology capabilities and readiness. But millions of people around the world are familiar with Infosys because of key marketing partnerships and visibility in the sports arena, particularly tennis. I talked to Infosys Global CMO Sumit Virmani—ranked 29th on Forbes 2024 Most Influential CMOs list —about his marketing strategy. This conversation has been edited for length, clarity and continuity. An excerpt appeared in the Forbes CMO newsletter. How have you built the Infosys brand, and how are you marketing it to the right people? Virmani: Over the last few years, Infosys as a brand has evolved into one of the foremost digital services brands globally. It is a top three IT services brand in the world, it's a top 100 brand globally. It is the fastest growing IT services brand over the last five years around the world. I believe there are five key dimensions around our approa
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- 4/19/24 - Beat
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- 6/28/24 - Form 6-K
- 6/24/24 - Form 20-F
- INFY's page on the SEC website