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Stock impact report

New Study From iHeartMedia and Malcolm Gladwell's Pushkin Industries Finds Consumers Feel Increasingly Ignored By Advertisers – And Provides Key Insights to Help Marketers Reach the 44 Per...

iHeartMedia, Inc. - Class A (IHRT) 
NASDAQ:AMEX Investor Relations: iheartmedia.com/investors/events
Company Research Source: Yahoo! Finance
Report released to marketers at iHeartMedia's AudioCon 2024 in NYC NEW YORK, September 10, 2024 BUSINESS WIRE )--iHeartMedia, the No. 1 audio company in the United States with 9 out of 10 Americans listening to iHeart broadcast radio every month, in partnership with bestselling author and podcaster Malcolm Gladwell's Pushkin Industries, today released the findings from its second annual study, "The New American Consumer 2.0." The study, which found that nearly half of Americans (44 percent) feel ignored by advertisers, highlights the stark differences between a large group of Americans and the personal beliefs and values of the marketers that are trying to reach them with products and services – and provides insights to help marketers avoid the pitfalls of their own biases to understand and better serve these key audience segments. According to the Fortune Global 500, the world's 500 largest companies posted near flat aggregated revenues in 2024. The research, conducted by Mornin Show less Read more
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