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0.000668002672010674 0.00133600534402135 0 0.000668002672010674 -0.00534402137608551 0.0146960587842352 0.00133600534402135 -0.000668002672010674
Stock impact report

IAS Expands Partnership With Reddit to Provide Additional Third-Party Measurement for Advertisers [Yahoo! Finance]

Integral Ad Science Holding Corp. (IAS) 
Company Research Source: Yahoo! Finance
NEW YORK April 3, 2025 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced the expansion of its partnership with Reddit (NYSE: RDDT), a community platform powered by conversation and authentic human connection. Global advertisers can now access expanded measurement capabilities across Reddit, including Viewability and Invalid Traffic Measurement, as part of IAS's Total Media Quality for Reddit. With IAS's Total Media Quality for Reddit, advertisers can remain confident that their media buys are reaching real users across more than 100,000 authentic interest-based, intent-driven communities on the platform. "IAS's Total Media Quality for Reddit provides advertisers with third-party campaign insights backed by trusted and transparent metrics to help brands safeguard and scale across Reddit's unique communities and conversations," said Lisa Utzschneider , CEO of IAS. "Reddit continues to provide advertisers Show less Read more
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