CallRail Broadens Attribution Capabilities to Include AI-Powered Search Engines [Yahoo! Finance]
HubSpot, Inc. (HUBS)
Last hubspot, inc. earnings: 2/12 04:11 pm
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Source: Yahoo! Finance
ATLANTA, December 17, 2024 BUSINESS WIRE CallRail , the AI-powered lead intelligence platform, today announced the launch of new capabilities that will enable businesses to easily track and attribute unique traffic from AI-generated search engines, providing a more complete and accurate understanding of their lead generation efforts. This new functionality, which allows customers to track leads from AI-driven sources such as ChatGPT/SearchGPT, Perplexity and Gemini, reflects one of the first of its kind in the industry. Consumer adoption of AI-driven search engines has been growing rapidly over the past year, with an increasing number of users seeking personalized and more relevant search experiences. However, until now, marketers have been unable to accurately track leads generated from these AI-powered platforms due to the lack of clear source attribution. AI search engine providers have historically obscured the true source of the traffic, making it difficult for businesses to u
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HUBS
Earnings
- 11/6/24 - Beat
HUBS
Sec Filings
- 12/20/24 - Form 144
- 12/19/24 - Form 4
- 12/19/24 - Form 4
- HUBS's page on the SEC website