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Stock impact report

Hepsiburada and Jumia Join Forces to Unlock Broader Product Selection for North African Consumers

D-Market Electronic Services & Trading - American Depositary Shares (HEPS) 
Company Research Source: GlobeNewswire
ISTANBUL, Oct. 30, 2024 (GLOBE NEWSWIRE) -- D-MARKET Electronic Services & Trading (d/b/a “Hepsiburada”) (NASDAQ: HEPS) and Jumia (NYSE: JMIA), today announced that the companies have entered into a commercial partnership whereby Hepsiburada will list its private label products and a portion of its retail assortment, together with a selection of other curated Turkish brands, on Jumia. Headquartered in Istanbul, Hepsiburada is a leading e-commerce technology platform in Türkiye. Through this partnership, the two companies will leverage their respective strengths to provide a seamless and improved shopping experience for Jumia`s consumers. The collaboration lays the groundwork for broader engagement across key African markets where Jumia operates. “We are excited to partner with Hepsiburada, the most recommended e-commerce platform in Türkiye, to expand product offerings to our consumers. This partnership will leverage Jumia's extensive reach in North Africa and Heps Show less Read more
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