Helen of Troy names Razorfish as Creative Agency of Record to Support Across Brand Portfolio
Helen of Troy Limited (HELE)
Last helen of troy limited earnings: 4/28 04:14 pm
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Source: Business Wire
The agency will craft strategic positioning and creative campaigns that reinvigorate iconic brands and strengthen market positions. NEW YORK--(BUSINESS WIRE)--Marketing transformation leader Razorfish today announced it has been named Creative Agency of Record (AOR) for Helen of Troy Limited’s (NASDAQ: HELE) brands. Helen of Troy designs, develops, and markets branded consumer home, outdoor, beauty and wellness products. The efforts will kick off with Razorfish redefining how certain Helen of Troy brands speak to and connect with U.S. consumers.This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240529337283/en/(Graphic: Business Wire)Helen of Troy hired R3 to facilitate the creative review process. With more than a dozen agencies involved, the process was meticulous, multi-faceted, and filled with strategic and creative challenges. Helen of Troy was seeking a partner who not only understood and could solve for their business
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News
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HELE
Earnings
- 4/24/24 - Beat
HELE
Sec Filings
- 6/21/24 - Form DEFA14A
- 6/21/24 - Form DEF
- 6/6/24 - Form 8-K
- HELE's page on the SEC website