YouTube Projected To Surpass Disney As World’s Largest Media Company [Forbes]
Alphabet Inc. - Class C Capital Stock (GOOG)
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Source: Forbes
NurPhoto via Getty Images Earlier this week Michael Nathanson, a partner at MoffettNathanson, declared that based on revenue, YouTube will, by yearend, become "the new king of all media” . In 2024 YouTube generated $54.2 billion in revenue ranking second to Disney. Last year, Disney's revenue (excluding their parks and experiences divisions) reached $59.7 billion. In its fourth quarter 2024 earnings report, YouTube's ad revenue reached a record quarterly high $10.5 billion. For all of 2024 ad revenue totaled $36.15 billion, a year-over-year increase of +15%. In the analysis Nathanson noted if YouTube was a standalone business, they would be worth upwards of , accounting for approximately 30% of parent company Alphabet's total valuation. Besides ad dollars, YouTube revenue sources include; subscriptions such as YouTube Premium, YouTube Music along with NFL Sunday Ticket and YouTube Primetime Channels. Another revenue source is the virtual MVPD YouTube TV. PROMOTED Nathanson
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